"Logo design in today’s world is totally underrated. People don’t understand how important a good logo is and how valuable it is to their business. Let me guide you through the basics of what makes a good logo, while also walking you through the process of creating the identity and logo design for one of my recent clients, Vero, a limited liability company based in Miami, Florida. Hopefully, this will give you an understanding of what actually goes on behind the scenes while creating a professionally designed logo..." Proceed to tutorial page
Monday, 28 December 2009
The Logo Design Process. Layers Magazine Tutorial
"Logo design in today’s world is totally underrated. People don’t understand how important a good logo is and how valuable it is to their business. Let me guide you through the basics of what makes a good logo, while also walking you through the process of creating the identity and logo design for one of my recent clients, Vero, a limited liability company based in Miami, Florida. Hopefully, this will give you an understanding of what actually goes on behind the scenes while creating a professionally designed logo..." Proceed to tutorial page
Saturday, 21 March 2009
Sports Team Logo Design Tutorial
My brief was to design a brand identity for a youth mountain biking team based in London. As they’re based in an urban environment, this team needed an aggressive logo so they’d be taken seriously when travelling to rural events around the country...
...In this tutorial, I’ll lead you through everything from designing the logo to setting brand rules. We’ll also look at creating other elements such as team uniforms, helmets and merchandise using your designs along the way. Full tutorial
Monday, 2 February 2009
Skateboard Deck Design Workflow (Adobe Illustrator Tutorial)

Sunday, 16 November 2008
Mind Mapping

Saturday, 8 November 2008
Drawing Vector Characters with Adobe Illustrator Tutorial

Character design is such a wide and varied subject that the specifics of each character’s process and gestation are unlikely to be the same for everyone...
However, some of the core principals, especially in the early stages of development, are key to creating a well-executed and memorable character." Full tutorial and support files Computer Arts Magazine
Thursday, 6 November 2008
New York Times grabs 2 AIGA Awards for Magazine Covers
Sunday, 5 October 2008
Creative Online Magazines
Saturday, 4 October 2008
Vector Inking Techniques
"Pen and ink, or line art, goes back to Renaissance literary and scientific books, which were printed using woodcuts to produce illustrations of black lines on white paper.
This tutorial continues the evolution of line art, by explaining how to create it using Illustrator" Full Tutorial and Source Files
Saturday, 20 September 2008
Pattern Swatches Tutorial
Our world is filled with patterns – from ripples in a sand dune and scales on a snake to furniture and fashion – and even the tiling photos of sleeping cats that flood the background of some of the folksier blogs.
Full Tutorial via Digital Arts Magazine
Friday, 19 September 2008
Stock Libraries

Saturday, 13 September 2008
Logo Identity
"If you’re setting up on your own, you’re going to need a logo. Follow Alan Wardle’s advice on how to create a unique design...
Your logo is one of the most important things you can create. It’s the image that will represent you as a freelancer; an opportunity to embody your brand and separate yourself from the competition. Above all, it’s a tool for immediate recognition"
Source Files and Full Tutorial via Computer Arts Magazine tutorial page.
Saturday, 30 August 2008
Digital Illustration: new opportunities
Illustration is a force to be reckoned with. Not content to break back into a marketplace once dominated by the photographic image, illustration has fought hard, forced itself under the spotlight and stepped into the limelight. A rebirth, once attributed to the flexibility that digital kit offered, has now reached a vital second phase – a new stage of extended opportunities in the development of the discipline." Read more.
Thursday, 21 August 2008
Adding perspective to maps with Adobe Illustrator
Illustrator has many features that help you create maps. In the first part of this tutorial you’ll learn how to draw a 2D map from a sketch. You’ll use type on paths, utilise Symbols and discover how global swatches can be a real time-saver. Full Tutorial and Source Files via Computar Arts Magazine
Monday, 18 August 2008
Creative Brief
"Not every client will be an expert on the design process – that’s your job. A solid creative brief makes all the difference to a job, and here’s how to get one.
Many designers have experienced the horror of a client seeing a design for the first time and then complaining, “But it’s not what I asked for”. It’s a nightmare scenario – and one that’s easily avoided by agreeing on a clear, functional brief." Full Article via Digital Arts Magazine
Tuesday, 29 July 2008
Website Layout Design with Adobe Illustrator and Photoshop
"Craig Grannell shows you how to use Adobe’s two CS3 graphic design powerhouses to work up the layout for a website
Most web designers work with Photoshop or Fireworks when creating websites, and Illustrator is often overlooked. However, Adobe’s vector package is perfect for crafting the initial components of web layouts." Full tutorial and source files via Computer Arts Magazine
Sunday, 18 May 2008
Illustrating Fashion Tutorial
"Follow Cybèle as she develops a sketch for a spring 2008 accessories collection into a completed fashion illustration. When working on a fashion assignment, it’s important to dress the characters not in what is being worn at the time you create it, but what will be worn when the illustration is published and afterwards. So it’s essential for fashion illustrators to keep up to date with the current and upcoming fashion collections and street trends..."
Friday, 2 May 2008
Grunge Borders Tutorial
"There has been a surge of "grunge" effects lately that have been created using Adobe Photoshop and Adobe Illustrator. So here's one more effect for your arsenal of grunge effects. In this tutorial, we'll show you how to create a custom brush and use it to create a really cool border mask in Illustrator, allowing you to apply it to a photo or graphic without affecting the original image. You can then take this mask and use it with any graphic that you want. It's simply a matter of getting used to working in mask mode." Full tutorial
Tuesday, 22 April 2008
Vector Trees Illustrator Tutorial for Adobe Illustrator
But with companies increasingly keen to shout about their ecological credentials, now’s a good time to learn how to create a tree with a computer instead of crayons.
Full tutorial Computer Arts Magazine
Saturday, 14 July 2007
Computer Arts issue 138
It’s a special issue this month as we roll out three different newsstand covers from three different design collectives, plus an extra exclusive subscribers-only cover. Pick your favourite or collect the set! Here’s what you’ll find inside:
FEATURES
COVER FEATURE: COLLABORATE!
Discover the new way of working that’s changing the industry
CREATING OUR COVER
How four design collectives tackled our challenging cover brief
PROFILE: SANNA ANNUKKA
The half-Finnish artist whose fresh new style is turning heads
PHOTOSHOP INSIDE OUT
Derek Lea presents 33 professional tips for Photoshop CS3
Q&A: BISHBO
The design duo that named their new studio after their cat!
TEN TIPS
Self-initiated projects will keep you creative and productive
TUTORIALS