Friday, 20 July 2007

The Power of Re-blogging

Some art bloggers seem to consider re-blogging, or the idea of having the same image, review or "discovery" appear on many sites, a proof of a lack of originality and frankly a waste of the reader's time. After all, we want to see new things, discover new territories, etc. It is one thing to have a group of political blogs re-post the same silly picture of the opponent, but quite another, to have the same artistic event presented in the very same way on different art blogs. This idea clearly implies that art blogging is "supposed to be" about uniqueness. The art blogger is somewhere between a curator, a critic and yes, an artist.
Re-blogging, in my view, is a wonderful way of discovering what we have in common, of creating trends and actually promoting artists and events. Copying someone else's text might lack in originality, but isn't that one of the things which gives, say, the sciences so much credibility? Doesn't it empower those who speak? A quote is a powerful thing. And if at first I frowned upon seeing the very same news appear in several art blogs, I now find it thrilling. So what if I've already read some comment - right besides it there are three others I've never stumbled upon. It's strange to see how the "artistic milieu" has a tough time dealing with the idea of a wave, a tide. Some blogs of course go for it, even all the way. But it's as if it were wrong, or worse, poorer. If you really need it, you can just consider that the different contexts in which the news appear shows the broadening scope of a work, it's range of impact. But actually, I find the "art milieu" so far behind in respect to self-promotion, PR and the like, I wouldn't mind seeing ten times as many re-posts. Ah, a world filled with art...

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